WordPress was one of the first popular platforms that made it easier for developers to build a website using a database to deliver the content to the browser, to put it simply. It has become the most popular tool in the world for building websites. (https://trends.builtwith.com/cms)
At the beginning, you still needed to have some understanding of how to set up a website in order to use WordPress. Then came wordpress.com, which is quite easy to use for just about anyone, however it is not as powerful or customizable as using the original WordPress system.
As web technology became increasingly advanced, platforms such as Wix and Squarespace came along and gave control of website construction to just about everyone willing to spend a bit of time learning their systems. The question is, how do these three compare to one another?
From an ease-of-use standpoint, they are all quite similar. Wix is probably the fastest way to get online, but you are very limited in terms of design choices. Squarespace is more customizable but will require you to spend more time on building your site. And, wordpress.com is generally used by bloggers or if you want to publish regular content.
Regardless of the platform you choose, you will need to spend time building it. This is one of the biggest hurdles for most small business owners. If you find it overwhelming to tackle your own website, let’s talk about how to ease that burden!